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Naturally Smitten

Tasha Branham is the Founder and CEO of naturally smitten™. Tasha stopped using relaxers in 2007 and quickly learned that there weren’t many products, at the time, that catered to her newly found hair texture. She searched online for products and natural ingredients that would hydrate her hair and found many products were curl enhancers but, those products didn’t work for her type 4B/4C, with no curl pattern. 


naturally smitten™ products are formulated for coarsely textured hair. Their mission is to educate women with type 4 hair and to provide premium products exclusive to this unique and beautiful texture. Naturally Smitten invites you to join the movement of women who are confidently embracing their natural hair.